If you've been shopping around for a web designer, chances are you've seen designers that charge by the hour, as well as companies that offer different levels of design packages. Because every web design firm offers different features, how do you know which one to choose?
That's where this article can help. Depending on your needs, your budget and your timeframe, you may be able to make a confident, informed decision by the end of this article. Let's get started!
Charging By the Hour - Many designers charge you a set fee per hour. This varies widely depending on the person's experience, skills and the country they live in. However, keep in mind that cheaper is not always better.
Hourly rates are best for projects where you know you'll be expanding in the future, and you don't want to lock yourself in with design features and programs that may not apply to you. The downside is that you don't want to be hit with a large bill with lots of questionable charges at the end of the job.
Solution: Work out a payment plan with your designer ahead of time. The best designers will give you a quote, a general timeline for completion and an hourly rate for work over and beyond what's on the estimate.
Going with a Package Deal - Packages can be real lifesavers when you're low on time and just want "something" online to show your potential buyers. For a set price, you can get anything from a basic site with a shopping cart to ongoing support and training.
The downside to packages is that you're "locked in" to whatever stipulations the package has on it. So if you need more support, more pages or new products added - be prepared to pay what could amount to a hefty fee for it - or be forced to upgrade your package to the next highest level.
Solution: See if your designer is willing to customize a package that incorporates what you need for a reasonable rate. If not, ask up front what additional charges there are for things like new pages, new products and so on.
Most designers are willing to work with you, not against you, so oftentimes they can create a solution that is tailored to your needs and budget. Shop around, compare portfolios and don't be afraid to ask questions. We're here to help!
Sherice Jacob holds an M.A. in Media Studies and has played an integral role in creating several successful web businesses - for herself and others. She currently manages a full service web design and internet marketing firm at http://www.iElectrify.com
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